Alison Dennis
Founder/CEO/Owner, WeighMyRack
TBD
Steering Committee Member
The Basics
Company Name: WeighMyRack LLC
Location: Sheridan, WY
Founded: 2011
Full-Time Employees: technically 0, but the two owners work full-time and we have 6 contractors
Products: Online climbing gear research
Social: Instagram
Claim to Fame: We’ve created the largest and most helpful rock climbing gear database in the world.
The Culture
The best thing about working at Weighmyrack is:
We have extremely loyal fans that frequently share with us how much they appreciate the work we do.
Additionally:
That every day is different.
We have such a smart and dedicated team working to implement nearly everything our users ask for.
We get to constantly geek out on gear!
When we’re not working, we’re:
rock climbing, trail running, mountain biking, backcountry skiing, backpacking, packrafting, paragliding
What we’re reading:
Heart Berries by Terese Marie Mailhot / The Joy Trip Project by James Edward Mills / Beyond Survival: Strategies and Stories from the Transformative Justice Movement / Dispossessing the Wilderness by Mark David Spence
What we’re listening to:
Spotify Daily Chill playlist and too many podcasts to list
If they made a movie about our workplace, it would be called:
Grab Your Nuts and Go
Inclusion in the outdoors matters because:
It matters everywhere. Everybody deserves clean air, clean water, access to healthy food, a safe shelter, and the ability to play and find joy. Everybody deserves equal access and encouragement to recreate outdoors and on “public lands”. When folks have the time and energy to care for themselves they’ll be able to care for the environment, and vote for leadership that does too.
Five years down the line, it’s our hope that:
We hope the Outdoor Industry (and beyond) takes the time to listen deeply to every story with the intent to understand the nuances and complexities. We hope that there are more creative collaborations than ever due to all the businesses that have promoted “diverse” leaders. That we, as humanity, can use our voice and vote, for the environment.
And my future future hope/dream is that we nix the stock market and instead make investments in long-term sustainability, with businesses that follow B-Corp principles and put people and the environment first.