The Basics

Company Name: Field Station
Location: Santa Barbara, CA
Founded: 2022
Full-Time Employees: 65
Products: Lodging, retail, food and beverage, rentals, guided experiences
Social: Instagram // Facebook
Claim to Fame: Field Station offers affordable lodging for the active outdoor community, fully-integrated with turn-key outdoor equipment rentals and retail, educational programming, and guided experiences. It’s where experiential retail and experiential lodging meet — at the trailhead.

The Culture

The best thing about working at Field Station IS:

The people and the mission of helping more people get outdoors. Everyone on our team cares so much about the mission and each other. We’re in the business of getting more and more people outdoors to connect with nature and each other, and there’s something incredibly fulfilling about providing people with a safe and supportive outdoor experience that they’ll never forget.

When we’re not working, we’re:

trail running in Santa Barbara, finding the best cup of coffee in each of our towns (we’re a remote team with an office in Santa Barbara), back-country skiing, finding the best parks to walk our dogs, climbing in Owens River Gorge, roadtripping, building bioswales in collaboration with conservationist groups, and most of all, spending time outside.

What we’re reading:

The Power by Naomi Alderman, Braiding Sweetgrass by Robin Wall Kimmerer, Klara and the Sun by Kazuo Ishiguro, Atomic Habits by James Clear, Breath by James Nestor, As Long As Grass Grows by Dina Gilio-Whitaker, Four Thousand Weeks by Oliver Burkeman, The God of Small Things by Arundhati Roy, Leave Only Footprints by Conor Knighton. Our current brand team book club (affectionately referred to as Tiny Book Club) is reading The Nature Fix by Florence Williams.

What we’re listening to:

NPR’s Lifekit, SheExplores, Timber Wars, Freakonomics Radio

If they made a movie about our workplace, it would be called:

Embrace the Adventure, The Trailheads, Modern Day Macgyvers, or Oh The Places You’ll Go!

Inclusion in the outdoors matters because:

We believe the outdoors are for everyone, and unfortunately that has not historically been the case. We recognize that there are barriers to full inclusion in the outdoor space, and we want to be part of breaking down those barriers and creating a truly democratized, safe, and enjoyable outdoor experience for all peoples.

As a brand, we stand for an experience in which everyone is welcome, not just within Field Station, but also out in the actual field. We approach the outdoors with a profound humility that invites everyone to witness it with an open mind and fresh eyes. We actively work to confront stereotypes about what a typical athlete looks like, and seek opportunities to partner with organizations dedicated to diversifying the outdoors.

Five years down the line, it’s our hope that:

We can inspire millions of people through both our physical locations and our digital presence to Stay Out There. In five years, we hope to have Field Stations in several other iconic natural places, bringing lodging and experiential retail to the trailhead.

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